Product Roadmap

TipJoy Development Roadmap

From MVP to enterprise-ready platform. Track our journey building the best post-purchase tipping solution for Shopify.

Phase 0Completed

v.1.0 (Current)

Complete solution for basic "post-purchase tipping"

Completed

Core Features

Flexible Tipping Options

Fixed amounts, percentage-based, custom input with min/max limits

Fits all order types & customer behaviors

Post-Purchase Integration

Tip widget on Thank You Page & Order Status Page

Preserves conversion rate, increases tip potential from returning customers

AI-Powered Assistant

AI suggests content based on industry, AOV and copy template library

Fast merchant setup, no copywriting needed

Full Widget Customization

Customize title, description, button text with live preview

Maintains brand voice & consistent experience

Draft Order Payment Flow

Creates Draft Order, automatically sends invoice email

Safe, transparent payment, easy to audit

Analytics Dashboard

Total tip amount, transaction count, recent history

Clear ROI visibility for merchants

Compliance & Security

Full GDPR Webhooks, HMAC verification

Ready to scale, secure for Shopify App Review

Success Metrics

Trial → Paid conversionAvg tip/order% stores enable both Thank You + Order StatusChurn < 10% / month

TipJoy is ready to charge $5.99/month

Phase 1

OPTIMIZATION & RETENTION

Reduce churn, increase perceived value

1-3 months

Planned Features

Placement performance analytics

Tip conversion rate by page

Preset AI profiles

Small store / High AOV templates

Improved onboarding checklist

Guided setup experience

Advanced anti-duplicate tip detection

Prevent double-tipping scenarios

Success Metrics

Churn ↓Activation rate ↑Tip conversion uplift

Phase 2

DELIVERY TIP

Create clear differentiated USP

3-5 months

Planned Features

Delivery-based trigger

Activates when Fulfillment Delivered

Delivery-specific tip copy

Messages optimized for post-delivery

Delay rules

1-3 days after delivery

Toggle delivery flow on/off

Flexible control

Success Metrics

Delivery tip conversion% merchants enable delivery flowIncremental tip revenue

Phase 3

MULTI-TOUCHPOINT EXPANSION

Expand beyond Shopify pages

5-7 months

Planned Features

Tip email after delivery

Send tip reminder email after delivery

Tip landing page

Dedicated page for tip campaigns

Source tracking

Thank You vs Email attribution

Email template editor

Customize email templates

Success Metrics

Email open rateEmail tip conversionRevenue per store ↑

Phase 4

AI OPTIMIZATION ENGINE

Make AI the reason merchants stay

7-10 months

Planned Features

AI A/B testing tip amounts

Automatically test optimal tip levels

AI optimize copy by performance

Machine learning on content

Auto recommendations per placement

Smart suggestions for each placement

Smart min/max tip tuning

Auto-adjust limits

Success Metrics

Tip conversion upliftAI adoption rateReduced churn

Phase 5

SCALE & MONETIZATION

Increase ARPU & expansion revenue

10-12 months

Planned Features

Advanced analytics

Trend analysis, cohort reports

Segmentation

VIP customers targeting

Multi-language support

Global expansion ready

Tier pricing / add-ons

Premium features & upsells

Success Metrics

ARPU ↑Expansion revenueNPS > 40

Join Us On This Journey

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